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Toys

Toys 

Target: Where “Exclusive” Means “Excluding Girls”

November 11, 2015November 11, 2015 John Marcotte action figures, black widow, Captain Phasma, hera syndulla, Marvel Super Heroes, rey, sabine, star wars, star wars rebels, star wars: the force awakens

We have a bit of a “love-hate” relationship with Target at the moment. On the one hand, they were the

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Movies Toys 

Rumor: Disney Is “Retiring” All Slave Girl Leia Merchandise

November 4, 2015November 4, 2015 John Marcotte carrie fischer, leia, return of the jedi, slave girl leia, star wars

Star Wars rumor-mill site Making Star Wars is reporting that Disney may be imposing a ban on any and all

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Movies Toys 

Statue Reveals More Colorful Costume for Batman vs. Superman’s Wonder Woman

September 30, 2015September 30, 2015 John Marcotte batman vs. superman, gal gadot, statue, wonder woman

When the first pictures of Gal Gadot as Wonder Woman from Batman vs. Superman surfaced, people were pretty excited. She

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Toys 

Help Research the Gendering of Toys

September 24, 2015September 24, 2015 John Marcotte gendered toys, Janina Scarlet, jenna busch, legion of leia, research

Dr. Janina Scarlet, a friend of Heroic Girls and a regular contributor to Legion of Leia, is conducting a research

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Television Toys 

Feminist Little Girl Reminds Us All Why We Fell in Love with Leia

September 24, 2015September 24, 2015 John Marcotte commercial, feminism, star wars, walmart

As the fan fervor for Star Wars: The Force Awakens continues to ramp up, we’re starting to see that — unlike

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Toys 

Hasbro changes the gender of all the dinosaurs for Jurassic World toys because girl dinos have cooties

June 25, 2015June 25, 2015 John Marcotte hasbro, jurassic park, jurassic world, sexism

Let’s make one thing clear. All the dinosaurs in Jurassic Park and Jurassic World are female. This is actually a

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Toys 

A Russian nesting doll set without the Russian? #WheresNatasha gets surreal

May 17, 2015May 17, 2015 John Marcotte black widow, dolls, WheresNatasha

Just when you think the exclusion of Black Widow from all merchandise couldn’t get more absurd, Twitter users Renay and (presumable not

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Interviews Toys 

Interview: John Marcotte talks gender and toys on Kingkade and Breakenridge

May 13, 2015 John Marcotte action figures, black widow, canada, toys

Heroic Girls founder John Marcotte was interviewed on Calgary’s News 770 AM, on the lack of Black Widow superhero merchandise in the toy aisle.

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Movies Toys 

How the Toy Aisle Erased Black Widow from Her Own Best Scene

May 9, 2015May 10, 2015 John Marcotte avengers: age of ultron, hasbro, hot wheels, WheresNatasha

In a movie stuffed with crowd-pleasing scenes, few moments elicited greater cheers from the audience than Black Widow dropping out of

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Movies Toys 

#WheresNatasha? Age of Ultron Continues Trend of Excluding Female Heroes From the Toy Aisle

April 27, 2015April 27, 2015 John Marcotte action figures, avengers: age of ultron, black widow, marvel, natasha romanov, toys, WheresNatasha

Natasha Romanov, the Black Widow, is the world’s deadliest assassin and spy, and essential part of the Avengers movie franchise. But

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